India gets into the race of Asia New Star Model Contest

Pune witnessed a glamorous end to this weekend where 30 participants from all over the country were put up on one stage and battled it out to win the “Face of India” which was held at the Amanora Town Centre. The winners have not only won the title but will also represent India for the Asia New star Model Contest 2016 at the ASIA MODEL FESTIVAL 2016, Suwon Hwaseong Fortress, and South Korea. This season of FOI turned out to be a grand success and was widely appreciated with the Grand stage which was specially created on top of a water body with fountains, breathtaking backdrops and awesome music. International Model Elena Fernandez, Badal Saboo, MD – Pune Fashion Week, leading fashion designer Nivedita Saboo and Delegates from Korea Mr. Yang Eui Sig [Chairman KMA], Ahn Mee Ryu [President of KPMJIA], Yang Haeil [Fashion Designer], Park Sungki [Maxim] to name a few were a part of the jury for this event along with Rohit Gupta and Vikram Kotnis. MBC, Korea’s best academy’s CEO Mr. Kim Chae Ho & CEO of Xeo Hair, Shin Yong Jin, organized hair & make up seminar for the participants at the venue explaining the latest trends in the beauty industry. The commencement of the event was done by greeting the guests by the amazing sounds of Dhol Tasha performance which was followed by a cultural integration with Kathak performances by the artists of Nrityadham and multi talented and elegant danseuse Mrs. Mrunal Pawar. As a part of entertainment Rocky gave his melodious voice to a few English and Hindi peppy tracks.  The auditions took place at Hotel Radisson Blu and Amanora Town Center where 15 male and 15 female models were selected through online screening out of the 4673 entries that FOI had received. Based on the talent and country-wide voting, male and female contestants were selected for the final round. Famous Korean designer brand Heil and Indian Fashion store brand Central showcased their stunning fashion collection at the event.

KMA is an affiliate of Ministry of Culture & Tourism, Republic of South Korea, and a non-profit organization established in 1976 for the purpose of promotion and protection of Models’ rights & interest and related business. There are twenty five participating countries namely: Mongolia, Korea, Philippines, Malaysia, Myanmar, Indonesia, Kazakhstan, Uzbekistan, Kyrgyzstan, India, China, Hongkong, Thailand, Japan, Vietnam, Cambodia, Taiwan etc. KMA has been organizing this for the past 10 years.

Justin,Nivedita & Badal Saboo, Mr. YangBadal Saboo Chairman, Face of India adds “It is unquestionably an immense joy to see top Indian models at this global stage. Through this pageant we have tried to help the imminent talent and hope India bags the title there!” This pageant has surely brought the best of opportunities for aspiring models from all over the country. Unlike other pageants this doesn’t end for the winners here. They get to go meet different people from the same fraternity, experience their culture, their ways and get abundance of exposure. This is the second time that India is participating in the Asia New Star Model Contest, the largest and most prestigious platforms in Asia’s fashion fraternity.

Vikram Kotnis, Managing Director, Amura Technologies adds “We are very excited to partner Face of India and this is the biggest social & digital reality event for models. It may well be the answer to the new age marketing problem of reaching out to the connected generation on a global scale at far less the cost of similar offline events with far more ROI and recall.”